Content writer
About Cranes Varsity :
Cranes Varsity is a pioneer Technical Training institute turned EdTech Platform offering Technology educational services for over 24 years. Being a trusted partner of over 5000+ reputed Academia, Corporate & Defence Organizations we have successfully trained 1 Lakh+ engineers and placed 70,000+ engineers. Cranes Varsity offers high-impact hands-on technology training to Graduates, Universities, Working Professionals, and the Corporate & Defence sectors.
Job Title : Content writer
Position – Content writer
Department – Digital marketing
Experience – Minimum 3 Years – 5 years of Edtech /IT/Corporate/Institutions etc
Education – Should have completed Any Degree BA, BCOM, BSC, BBA, BBM, MBA, PGDM, BE, BTECH
Job Description
Technical Training Team (70%):
- Develop comprehensive technical documentation, including tutorials, and training materials.
- Collaborate with subject matter experts to gather and understand technical information.
- Create clear and concise instructions for complex technical concepts.
- Ensure that documentation is accurate, up-to-date, and easy to understand.
- Assist in the development and delivery of technical training programs.
Marketing Team (30%):
- Write technical & marketing articles, blog posts, and white papers to promote company products and services.
- Create technical content for marketing collateral, such as brochures, datasheets, and presentations.
- Assist in the development of technical marketing campaigns.
Roles & Responsibilities
- Content Creation: Develop engaging, original, and informative content for various platforms, including blogs, websites, social media, and email newsletters, tailored to the target audience.
- Research and Analysis: Conduct thorough research on topics and trends to ensure content accuracy, relevance, and alignment with audience interests.
- SEO Optimization: Implement SEO best practices, including keyword integration and on-page optimization, to enhance content visibility and improve
search engine rankings. - Editing and Proofreading: Review and edit content for clarity, grammar, and consistency, ensuring high-quality standards before publication.
- Performance Tracking: Monitor content performance using analytics tools to assess engagement and effectiveness, making data-driven adjustments for
continuous improvement.
Desired Skills and Experience
- Negotiation Skills
- Selling to Customer Ne
- edsMotivation for Sales & Target Oriented
- Building Relationships
Desired Candidate Profile
Qualifications:
- Bachelor’s degree in technical writing, computer science, engineering, or a related field.
- Strong technical writing skills, including the ability to translate complex technical concepts into clear and understandable language.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Familiarity with technical documentation tools and standards.
Preferred Qualifications:
- Experience in Education & Training Industry.
- Knowledge of [specific technical areas, e.g., software development, hardware engineering].
- Experience with content management systems.
